There’s a respite from the turmoil at WPIX. In the all-important July sweeps period, WPIX claims victory in the crowded 5 p.m. race against rival WNYW/Channel 5 and WNBC. Tuned In would get spin from the other stations, but PIX typically is the only station to put such emphasis on the summertime, a time when viewership is drastically altered by vacations.
Regardless. when your management is getting scrutinized on a regular basis, any positive blip in the ratings is solid enough.
Just as John Muller returns to Channel 11, the early evening newscast he co-anchors with Tamsen Fadal makes another strong showing. WPIX is also proud of beating Fox 5 News at 5, anchored by Steve Lacy and Dari Alexander, in several key demos. They say it’s the first time outperforming the Fox O&O in three years, Adults 25-54, Women 25-54, and Adults 18-49. It also ended a three-year drought for WPIX against the folks at 30 Rock in the key demo: Adults 25-54.
The only thing worse than declaring an off-season victory is comparing results from last summer. However, the PIX Morning News was up 20 percent from last July in the Adults 25-54 groups. Summer or not, this marks the seventh consecutive sweep win for Channel 11 opposite CBS This Morning.
And in case you’re wondering, the PIX News at 10 made a 33 percent leap compared to July 2013. That stat is somewhat misleading since the station was still using one anchor. Scott Stanford didn’t join Fadal until September.
The next big question for WPIX is how will they fare in the November sweeps?
Chalk up another ratings bonanza for WABC-TV. From morning to night, Channel 7 was the May sweeps leader of the pack. The station outdistanced the competition, either using households as the measuring stick, the key demo adults 25 to 54, or both.
The signature broadcast, Eyewitness News at 11 p.m. with Bill Ritter, Sade Baderwina, Lee Goldberg and Rob Powers, held a 44 percent advantage over the number two among households. WABC increased its lead to 47 percent with the key demo.
The gap was even more pronounced at 6 p.m. when the Ritter, Liz Cho, Goldberg and Powers team obliterated the competition. It was a 57 percent bulge in the households indicator. Channel 7 was equally strong in the key demo, registering better results than any two others newscasts combined.
Although not sustaining it for the entire month, WNBC did come out on top for a few Chuck Scarborough/Sibila Vargas 11 p.m. broadcasts. It was impressive considering where Channel 4 had been in the last few years. Continue reading →
Always the bridesmaid, WCBS-FM has rarely been the bride. But CBS-FM plays second fiddle to no one in the September Arbitron ratings released this week.
In the overall 6+ ratings, CBS-FM ended the month with a 6.2, down slightly from August. But that is the incidental part. WLTW/LITE FM, the perennial top-rated station, had a .5 nosedive to 6.1, leapfrogging with CBS.
For CBS-FM program director Jim Ryan, this is an exciting moment.
“Some people look at 12+, others 6+. … It was nice to win both this month so there is no doubt who is number 1,” Ryan tells Tuned In.
In June, CBS-FM shared a portion of the lead with WLTW in the 12+ demographic. But you have to go back to last October when the classic hits station held number one (12+) by itself. The drought was deeper in the 6+, where CBS-FM last held sole possession of top spot in May 2010.
“CBS-FM is possibly the most iconic brand in a city of legendary radio stations, but at the end of the day, I think our on-air talent sets us apart from the rest. We are so lucky to work for a company that believes as strongly in talent as CBS,” Ryan says.
If the familiar is boring, then WLTW/LITE-FM is the most boring station. Of course, WLTW is also the most popular, winning the overall (6+) Arbitron ratings for July. WLTW did see a slight drop from June (6.8 to 6.6), but its nearest competitor WCBS-FM also made an about-face. The classic hits station took a .4 nosedive for the month, after closing within a tenth of a point behind the Clear Channel juggernaut.
WBLS held third place with a 6.0 (down .2 from June).
No change for Z100/WHTZ. Fresh off celebrating its 30th anniversary last Friday, it maintained a 5.5.
It’s familiar territory for WLTW-FM. The Clear Channel top-rated station kept its streak alive winning the overall Arbitron PPM ratings for June. LITE-FM slipped .2 to 6.8.
The bigger story is WCBS-FM, creeping ever so close to WLTW. It was a huge month for the Classic Hits favorite with a .6 jump to 6.7, its best showing of the year, and just .1 behind the perennial numero uno.
WBLS continues its dominance at number three, adding .3 for June to 6.2.
WHTZ/Z100 fell .4 to 5.5. There’s a gap until sister station WAXQ arrives in fifth place at 4.5, a slight drop from May. WKTU had a slight improvement to 4.4.
WINS is the news ratings champ with a 4.3, although a .2 setback.
WFAN, maintaining its dual station properties (66 AM and 101.9 FM), gained .2 to 3.0. For those who think WEPN/ESPN 98.7 FM is half as good as the FAN, the ratings would indicate that. ESPN slipped .1 to a 1.5 in the overall litmus test of listeners.
Of note, WNSH, now featuring America’s Morning Show from Nashville, got a .2 boost to 2.1. Also in the Cumulus stable, WPLJ slipped to a 3.1, while WABC took a slight tumble to 2.7.
The Miami Heat and San Antonio Spurs are tangling in the NBA Finals on ABC. The Thursday opener won the week in the New York Nielsen ratings. Game 1 had an estimated 1.3 million Channel 7 viewers with a 6.8 rating.
Excitement under the backboard edged excitement from Broadway. The annual Tony Awards, broadcast by CBS was second best for the week. The Sunday night special tallied 1.1 million viewers and a 5.3 rating.
But it’s back to basketball in the Top 5.
Game 2 of the Finals scored at number four with 938,000 viewers and a 4.8 rating. TNT notched huge numbers for Game 7 of the Eastern Finals. The matchup ranked third for the week with 976,000 fans and a 5.0 rating.
After the sports and specials, 60 Minutes took the fifth spot (755,000/3.9).
NBC’s The Voice grabbed a pair of positions in the Top 10—sixth (658,000/3.4) and a tie for seventh (648,000/3.3).
The prime time ratings for New York show a good week for cable networks. Specifically, Time Warner’s TNT and HBO, which tied for first place, according to Nielsen.
HBO had its Sunday night must see viewing Game of Thrones with an estimated 786,000 viewers and a 4.0 rating. Game 5 of the NBA’s Eastern Conference Finals had 778,000 fans with a 4.0. Marv Albert and company also scored with Tuesday’s Game 4 in a third-place tie (751,000/3.8) and Game 6 on Sunday in a tie for seventh (593,000/3.0).
60 Minutes squeezed into a number three tie (754,000/3.8).
NBC’s The Voice brought up the middle with a fifth and sixth-place showings. The episodes combined for 657,000 WNBC viewers and a 3.3 rating.
CBS’s Big Bang Theory tied for seventh (586,000/3.0).
We’ve analyzed and dissected a one-day sampling from the May sweeps. Before the stations put a spin on the winners, here’s our ratings breakdown.
WNBC can claim victory during early mornings (4:30 to 7) among the pivotal adults 25 to 54 demographic. It’s a partial win for Channel 4, which got overtaken by perennial ratings champ WABC in the 6 a.m. hour.
It was a poor May for WCBS in the a.m., the first sweeps period for Channel 2 since the Rob Morrison resignation in late February. Now with Chris Wragge joining Mary Calvi, the station settled into a dismal fourth place behind WNYW’s Good Day Wake Up in the adults 25-54 demo.
The news is only slightly better for WCBS when using the household ratings. Channel 2 managed a third-place finish, eeking out WNYW. But it’s all about WABC—Eyewitness News This Morning won the daypart, and in doing so almost doubled its closest competitor (WNBC) in the 6 a.m. hour.
WPIX, in its first sweeps under the direction of Mark Effron, showed no improvement. The early edition of the PIX Morning News had an abysmal effort in the household and 25-54 demo. Channel 11 gets a few more viewers for the 7-9 a.m. block, but remained entrenched in fifth, and more important, locked behind rival WNYW using all measuring sticks.
Dancing With The Stars won the weekly battle with American Idol. But the original “reality TV,” 60 Minutes, won the week. The Nielsen ratings for the week ending May 5 show the CBS news magazine garnered an estimated 1.1 million ratings and a 5.6.
Dancing took second best with 1 million WABC viewers and a 5.5 rating. The results show landed in a tie for number six (891,000/4.5) with NBC’s The Voice (880,000/4.5). The Voice ranked tenth (804,000/4.1).
The struggles of Idol are highlighted again with eighth- and ninth-place results. The Fox singing showcase averaged 850,000 WNYW viewers and a 4.3 rating.
CBS’ drama NCIS was third for the week with 974,000 viewers and a 5.0.
The Big Bang Theory was fourth (951,000/4.8), while Modern Family notched 900,000 WABC viewers in fifth place.